Lights Camera & Vodka at Fashion Party Collection

How does it feel like being  celebrities at a festival ?? completely faithfuls with the Blogpost "Lights, Camera & Action ( to be read as "music, fashion,cocktails!!!" courtesy Fashion Vodka. The Fashion Party Collection event attracted a mix of the city’s socialites, personalities and party animals to this invite-only happening at the city’s favorite nightspot Ice, at Vivanta by Taj.

Fashion Party collection #fashionvodka (at @VivantabyTAJ w/ @nivedithg) [pic]: http://t.co/z0zalPtr4M
— Aravind Balakrishnan (@aravindbk) March 13, 2014

Bangalore's Social Media Guru's with @michellesalins at #FashionPartyCollection FTV Blr launch event @KristalSpirits pic.twitter.com/DsnAFRt92U
— Arun Yedery (@andyyrao) March 19, 2014

The poolside provided a perfect setting for the festivities. It provided a nice blend of panache and style with low lighting, comfortable and well-placed seating. The open-air location incorporated the great evening weather that Bangalore is known for!!! The evenings festivities kicked off with a creative LED light dance. The voice of Fashion TV (FTV) Ania J served as the evenings Emcee. And the crowd loved it.

 The music for the night was spun by Kiev-based DJ Helen Swan (Elena Lebedeva), who is one of the participants of Duo Hard Candies. She offered a mix of musical styles that provided a sound backdrop for the night that was energetic and unintrusive. She has become quite the international favorite at fashionable metropolitan clubs, and didn’t disappoint tonight.

Indian-born fashion designer Michelle Salins was one of the features of the night with two short runway shows. With her initial fashion line launched in 2009 after a successful interior design career, she has catapulted to the top of the fashion scene with hi-net worth clientele dressed for the MET-gala, hollywood award nights, elite social and celebratory events.

Her simple yet feminine silhouettes were on show tonight — with a mix of old-world sophistication, haute couture and a modern eye — as she presented some fun and flirty dresses perfect for balmy nights.

Mr. Arun Aditya Singla, the managing director of Kristal Spirits [who in association with F Beverages LTD and Fashion TV hosted the event] was quoted as saying “Youth in India today are fashionable, stylish and confident and all the characteristics epitomize the FASHION VODKA party collection. Our main aim is to deliver world class premium products to the Indian consumer. FTV has a great fan following and the beverages by FTV have got an overwhelming response across the globe. We are getting closer to our audience by bringing in innovative concepts like F parties and premium global products to the Indian market and we are confident of its success.”
Kristal Spirits CEO (Mr. Rahul Kashyap) noted that “Fashion Vodka Party Collection is meant for those who seek a fashionable lifestyle, are stylish, sociable and enjoy partying.”

The city’s party animals groove to the tunes of international DJ Helen Swan at Bangalore’s high energy nightspot Icebar

 Kristal Spirits in collaboration with F BEVERAGES LTD, an affiliated company of Fashion TV today launched the globally celebrated FASHION VODKA in Bangalore at the capital’s most fashionable party destination, Icebar at Vivanta by TAJ. Globally renowned DJ Helen Swan and a live performance by MC Ms. Ania J, the voice of Fashion TV, got the crowd to dance the night away till the wee hours of the morning; while the guests enjoyed cocktails perfected by FASHION VODKA.

The rocking Fashion Party was immaculately planned to host the city’s elite socialites and renowned personalities from many walks of life. The party animals walked the red carpet while the photographers snapped away their pictures with the paparazzi inspired backdrop at Icebar. Performances by exotic LED dancers and an exclusive Fashion show by Michelle Salins featuring sensuous and exquisite cocktail and evening dresses inspired by the style and confidence FASHION VODKA embodies set the evening high on fashion, glee and glamour. Adding to the glam quotient was a live performance by Ania J, the voice of FTV, who amused the crowd with her chartbusting song “What’s app Man” and her latest song for Fashion TV “Trillionaire” among others. It turned the heat up among the city’s crème-de-la-crème at the rocking Fashion Party.

Speaking at the launch party, Mr. Arun Aditya Singla, Managing Director, Kristal Spirits, commented, “Youth in India today is fashionable, stylish and confident and all these characteristics epitomize the FASHION VODKA Party Collection. Our main aim is to deliver world class premium products to the Indian consumers. FTV has a great fan following and the beverages by FTV have got an overwhelming response across the globe. We are getting closer to our audience by bringing in innovative concepts like F Parties and premium global products to the Indian market and we are confident of its success.”

Commenting on FASHION` VODKA’s launch, Mr. Rahul Kashyap, CEO, Kristal Spirits, said, “FASHION VODKA Party Collection is meant for those who seek a fashionable lifestyle, are stylish, sociable and enjoy partying. Fashion Vodka is all about style, elegance and celebrating success.  It is a brand that represents style and confidence and it perfectly complements the urban lifestyles of Bangalore’s jet-setters where fashion is a key influencer.”

FASHION VODKA was brought to the world by Michel Adam Lisowski, Founder of FTV under the concept of fashionable drinks. Termed as the “Essence of Fashion”, the vodka is designed to mirror the signature features of the FASHION VODKA family. FASHION VODKA Party Collection follows the principles of purity, clarity and simplicity with a design that successfully represents style and confidence. The extended use of gold color in the overall product presentation makes the design more unified, conveys an extravagant mood and a reflection of high quality, as the spirit within.




About Kristal Spirits India Pvt. Ltd.

KSIPL engages in the ownership of many International liquor brands in India for manufacturing, sales, distribution and marketing. Kristal Spirits was formed by group of liquor industry professionals, committed to deliver world class premium products to Indian consumers. Kristal Spirits is a venture with F Beverages Limited, an affiliated company of Fashion TV.

About F BEVERAGES
Back in 2010, F BEVERAGES LTD successfully launched a new line of FASHION BEVERAGES that has established itself in over 55 markets worldwide. The entire range incorporates the attributes & core values of Fashion TV the largest fashion medium in the world and a name synonymous with fashion, glamour, sophistication, beauty & luxury.

Finally, I'd like to take a moment to thank Ishita Mitra, Kristal Spirits India !